Paula Murphy talks about the new Mindway AI Interactions Project at NEXT Valletta 2026

Spotting gambling risk with AI and human expertise is a major milestone ๐›๐ฎ๐ญ ๐ข๐๐ž๐ง๐ญ๐ข๐Ÿ๐ข๐œ๐š๐ญ๐ข๐จ๐ง ๐ข๐ฌ ๐จ๐ง๐ฅ๐ฒ ๐ก๐š๐ฅ๐Ÿ ๐ญ๐ก๐ž ๐›๐š๐ญ๐ญ๐ฅ๐ž.

The real challenge? Knowing ๐ก๐จ๐ฐ, ๐ฐ๐ก๐ž๐ง ๐š๐ง๐ ๐ฐ๐ก๐ž๐ซ๐ž to interact with players in a way that actually reduces harm.

With academic research on interaction efficacy currently sparse and regulatory frameworks offering limited practical guidance, Mindway AI is stepping up to bridging this gap on player interventions.

Filmed at NEXT.io – The Worldโ€™s iGaming Community Valletta, Paula Murphy talks about our interactions project, led by William Mace in his new role as Head of Strategic Programmes.

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