The 2026 World Cup is a massive operational milestone. With the move to 48 teams, the challenge for operators has shifted: it’s no longer just about being live, it’s about being optimal under unprecedented global demand.
How do you maximize the surge in traffic while ensuring your product remains engaging and your players stay protected? We joined Revpanda LIVE for the third episode of their World Cup 2026 podcast series to discuss the essential blueprint for operators.
The Line-up:
Paula Murphy – Head of Commercial at Mindway AI
Gareth Crook – SVP of Sports at Pragmatic Play
Kiryl Liudvikevich – Head of Product at Tonybet
Key takeaways:
🚀 How operators handle massive traffic spikes without breaking platforms or odds
💰 Turning World Cup bettors into long-term, high-value users
🎯 Using micro-betting and gamification to keep engagement high
🧠 Managing first-time bettors with no data or behavioral history
⚖️ Balancing aggressive growth with real player protection
Hosted by Faruk Aydin, Revpanda LIVE is brought to you by Stats Drone, Pateplay and Traffic Stars.



